PLR vs. MRR

Private Label Rights (PLR) and Master Resell Rights (MRR) are two different types of licenses for digital products like ebooks, templates, planners, courses or software. With PLR, you typically have the freedom to rebrand and modify the product as if it were your own, and often you can even claim authorship. This means you can use the content for your purposes, such as creating unique products or content. PLR also can not be sold to others as PLR or MRR, meaning the resell rights do not pass on and product can only be sold commercially. In contrast, MRR allows you to resell the product as it is, usually for 100% profit and can also pass on resell rights, but you can't modify it or claim it as your own. Essentially, PLR offers more flexibility for customization, while MRR is more about reselling the product as-is to others. Both can be valuable in online marketing, depending on your goals and skills.